The Lab

VarietyFood Services New Website Launch a Success!

October 21st, 2012 by Adam Sgammotta - Press Releases

Variety FoodServices Inc. is one of Michigan’s largest independent food services providers and ranks in the top 5% nationally based on size. Variety Food Services Inc. is located in Warren, MI and provides full food services which include school meal programs, vending, catering and office refreshments. They have been in business for over 75 years and are recognized in their industry as innovative, professional and friendly food service providers.

We were excited to partner with Variety FoodServices Inc. on their website project. The initial project called for a complete redesign of their current corporate website and a customized e-commerce shopping cart to streamline their online catering sales.

One of the main issues Variety was experiencing was poor usability. Visitors often called asking where to find different items on the website. We were able plan the design around the user – ultimately improving their experience and keeping users on the website longer.

Visit Variety FoodServices Inc,’s new website here:

Adam Sgammotta

Written By Adam Sgammotta

Adam is a founding member and Chief Operating Officer at Momentum with over 10 years experience in web development and digital marketing. He specializes in digital marketing for small to mid-sized businesses through content marketing, display and ppc advertising, brand positioning and social media marketing strategies.

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