Behavioral targeting. Re-targeting. Search engine optimization. Lookalike audiences. The waters of digital marketing can be confusing to navigate. But when you get down to it, basic marketing principles are still the foundation of all digital marketing. Determining what you are selling based on its complexity, sales cycle, recurring use and more – and who you are selling it to – coupled with today’s best digital marketing channels and tactics can be a road map to business growth. Join us as Jimi demystified digital marketing and provides some hands-on examples you can use to start building your customer base today.
Free for SHRCC members with advance registration; $5 at the door
$20 for “not-yet” members
Includes appetizers and soft drinks. Cash bar.