With buyer and employee behavior changing at a rapid rate, Griggs Steel recognized a need for a more modern solution. Momentum devised a strategy that allowed the website leads to grow and sales to increase.

Hi-Watt building exterior



Increase in Organic Searches

With a corrected SEO Strategy, Hi-Watt increased their organic searches and increased their website traffic.


Total Sessions

A new website and marketing strategy allowed for Hi-Watt to be found on more searches and improved their overall session numbers.


Top Ranking Keywords

Momentum has been able to help Hi-Watt get over 50 keywords ranking in the top search placements.


New Sessions

Constantly driving new business to a website is a must, and since launch Hi-Watt has seen a large number of new sessions on their site.

Your Challenge

Griggs desired a stronger and more modern digital presence. Their old solution was too general. In today’s digital world, and in such a concentrated niche, this general strategy is not enough. To keep up with any competition, the brand required a specialized marketing team with innovative ideas and a partner for seamless execution.

Our Solution

At the end of the day, it’s all about generating sales and qualified leads. Ultimately, the high-speed steel distributor wanted to drive more qualified search traffic and increase conversions. To do this, Momentum created a strategy that included search engine optimization efforts, pay-per-click advertising, and ongoing improvement efforts.


Reporting and lead generation from Momentum's digital marketing services is a value to Hi-Watt Inc.

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Web Design

Your website gives potential buyers a first impression of your company, and the design of your website can make or break it.

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Proper SEO strategies help your company get found faster and send buyers directly to your website.

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Sometimes buyers need an extra push, and pay-per-click ads are the best way to get in front of your target audience.

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Enhance everything you have to offer with video to show your buyers exactly who you are and what you do.

Unique Customizations

Hi-Watt Home Page
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Driven by Results

Learn more about the industrial marketing services we have to offer. Whether you need website development or specific search advertising solutions, we're here to help your business thrive.