Barron Industries is a global full-service manufacturer of precision cast parts, machined components, and complete assemblies.
Barron offers complete turnkey product manufacturing of components for Aerospace, Defense, Automotive, Oil and Gas, Nuclear, Medical, and other commercial industries but was struggling to find a direction to take their digital marketing.
With successful campaigns, Barron Industries has seen over 145,000 sessions on their website.
Top ranking keywords helped Barron Industries show up on meaningful searches organically.
Momentum had an in depth research and development stage that found the most important keywords Barron Industries needed to target.
A purposeful ad campaign with well placed targeting has allowed Barron Industries to be seen by more potential customers than ever.
After using many different freelancers for different services, they found it wasn’t easy to manage and nothing seemed to work.
Being in a very niche industry, Barron Industries struggled with often receiving low-quality leads. Many different digital marketing methods were not working and, in addition to this, they were having issues finding new employees.
Momentum stepped in to research and create a strategy that helped better align their website and campaigns to attract their ideal customers and gain more leads.
We created a careers webpage and added video content to attract more employees. Reporting, analytics, and lead tracking helped the client now better understand their ROI and performance. Since the initial project, Momentum had a meeting every 6 months to reassess and update strategy, which has helped Barron Industries experience continual progress.
Barron utilizes Momentum for all of their digital marketing needs.
Your website gives potential buyers a first impression of your company, and the design of your website can make or break it.
Proper SEO strategies help your company get found faster and send buyers directly to your website.
Sometimes buyers need an extra push, and pay-per-click ads are the best way to get in front of your target audience.
Getting a website built is only step one, Momentum helps keep your website hosted and active while monitoring for any errors that appear.
What we really enjoy with Momentum, is that they're a full service operation, they do everything from website design to SEO, and video.
An extensive resource library allows customers to easily find their most important documents, including brochures, manuals, data sheets, and more with a resource center that has all of your documents categorized, filterable, and searchable. Documents are also found throughout the site thanks to simple embed functionality.
Help attract new talent with high-quality, career-focused content on your site. Show off your company’s culture, benefits, and more to set yourself apart and make your business friendlier to new applicants.
Save your sales team their most common headaches by answering their most frequently asked questions right on the page, so that your customers have that information before they make the first call.
Learn more about the industrial marketing services we have to offer. Whether you need website development or specific search advertising solutions, we're here to help your business thrive.