Digital Marketing for Logistics & Transportation

Competing in the logistics industry can be challenging since many companies already have well-established networks and brand recognition. However, there is still ample opportunity for success in this field, and it’s possible to thrive even against larger competitors. The secret is having a digital marketing strategy, and that’s where Momentum comes in.

A white truck running on the street in the morning.
Container shipping, orange color truckload with a container at a harbor. Container port terminal, container delivery.

Our Digital Marketing Solutions

Website Design & Development

A website is an online storefront for your business and a place where online users can find more information about your business, including accreditations, certifications, experience, and service capabilities. Building a modern, mobile-responsive website can help you enhance brand awareness and trust, improve organic (unpaid) traffic, and boost online visibility. Momentum offers three website options for trucking and logistics companies: standard, custom, and career. All websites we build are custom-tailored based on our clients’ target audience, branding, and overall business goals.

Search Engine Optimization (SEO)

Rank higher and improve search visibility with a search engine optimization (SEO) plan. SEO is a long-term practice you can implement that will help you constantly grow organic website traffic, improve search visibility for target keywords, and establish brand trust. Momentum’s SEO services include directory listings, keyword research, competitor analysis, content marketing, and more.

Pay-Per-Click (PPC) Advertising

Pay-per-click (PPC) advertising is one of the best ways to increase leads and sales revenue. A PPC campaign allows you to target specific keywords, locations, and demographics, which helps better advertise your services to the people who need them the most. Momentum offers four PPC solutions: Remarketing, Display, Location/Geo, and Brand Awareness. Our campaign solutions are flexible, so you can change your budget, keywords, locations, and target demographic any time your marketing goals change.

The Benefits of Implementing a Digital Marketing Strategy

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You Can Engage With a Wider Audience

There’s no getting around it—most people use the Internet to research businesses and find new products and services. Being online will help you reach more of your target audience.
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You Can Build Trust With Potential Clients

Marketing yourself online allows you to showcase your services, qualifications, and positive reviews to potential clients. This can help you establish credibility and differentiate yourself from your competitors.
Website with copy, email, and video icon

It Provides a Better Experience for Your Customers

When you offer online tools, including shipment tracking, rate quotes, and booking options, it provides a better experience for customers, leading to increased loyalty and repeat business.

Momentum works with many logistics and transportation companies, including:

Full Truckload Carriers
Less-than-Truckload (LTL) Carriers
Warehousing & Distribution Companies
Supply Chain Management Companies
Momentum video crew with drone for video shots

Request a Free Consultation

Find your digital marketing strategy with help from Momentum. Get started today with a free consultation.