Having worked with industrial and manufacturing companies over the last decade, Momentum has become a knowledgeable source for digital marketing in the manufaturing world. We utilize our knowledge to build traffic, leads, and brand awareness for our clients, but we also put some of that information out right here in our blog for anyone looking to learn.
Digital marketing in business-to-business (B2B) environments requires an in-depth understanding of the industrial buyer-seller relationship. That’s why you need to partner with an experienced industrial...
Trade shows have the potential to generate an impressive number of leads for the brands that approach them in the right way. Unfortunately, many B2B and B2C brands walk away from trade shows feeling defeated and as if their efforts were for naught.
Manufacturing companies face unique marketing challenges that aren’t relevant in other industries. Consider that your target audience possesses a higher level of knowledge, which means content must be far more sophisticated.